John Deere

Ecosystem

Agricultural equipment giant investing heavily in autonomy. See & Spray and autonomous tractor programs.

WebsiteMoline, ILFounded 1837Public (NYSE: DE)82,000+

Scaling

$51.7B revenue (2024); See & Spray used on 5M+ acres in 2025; autonomy kits launching full-scale 2026

See & Spray: 5M+ acres across US farms in 2025; autonomy kits for 9R/9RX and 8R/8RX tractors available through dealer network; global agricultural operations

Public CompanyEnterpriseAgricultureConstruction & MiningAutonomous VehicleAgriculturalConstruction

Specs

Spec	John Deere
Payload	Industrial implements
Autonomy Level	L4 (8R autonomous tractor)

Key Products

•8R Autonomous Tractor

Full-size autonomous row-crop tractor with GPS RTK guidance. Remote monitoring via mobile app.

•See & Spray

Computer vision-guided precision sprayer that identifies weeds vs crops in real-time, reducing herbicide use by 77%.

Notes

900lb gorilla in ag. They'll never make a 250lb robot. IM complements Deere, doesn't compete.

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